We use cookies to give you the best experience possible. By continuing we’ll assume you’re on board with our cookie policy

Factors that influence credibility Essay Sample

The whole doc is available only for registered users OPEN DOC

Get Full Essay

Get access to this section to get all help you need with your essay and educational issues.

Get Access

Factors that influence credibility Essay Sample

Print and broadcast media are probably the most popular among the various sources of information, being the most easily accessible.  Newspapers, magazines, TV programs and news reporting, advertising and the Internet are available everywhere.  However, these sources of news and information can not totally be relied upon as to the veracity and accuracy of their news, press releases, write-ups and documentaries due to the many factors that can influence their writing and reporting.

For one thing, different television networks and newspapers/magazines employ many reporters and writers.  Their appreciation of facts and events, particularly the details, could vary depending on the viewpoint of each one of them.  The more persistent and resourceful reporters could possibly have inside information, thus giving them an edge over others.  However, since most sources of inside information are unwilling to expose their real identities, the truth of their allegations may be doubtful.

Moreover, write-ups and press releases can also be influenced by their source, in some cases, the public relations officer or image builder of a public figure, who provide the TV stations and newspaper reporters with the news write-up itself.  Politics could also very well influence the way the news is reported to the public.  It is not uncommon for incumbent politicians, especially those wielding much power in government, to put pressure on a TV network or newspaper so that there will be a news blackout on a certain event or to ask for a less explosive version of a scandal in the news, especially so if it will drag their famous names in the mud.

Advertising seems to be the most manipulated type of media as it seeks to lure the public to buy the products being endorsed through it.  Proof of this is the huge amount of money being spent by big companies on advertising.  Although there are laws against false or misleading claims in advertising, many advertising firms still manage to circumvent the law to suit their purpose.  Anyway, they earn top dollars and can therefore hire the services of top-caliber lawyers.

In the end, all these only prove that reality, like all concepts, is relative.  The impression about an actual phenomenon still depends on the senses, which are affected by preconceptions and biases.  Moreover, the people who possess more power can manipulate the information and the way it is presented.  Therefore, the people must be more sensible in accepting information by discriminating the exaggerated and false news.

We can write a custom essay

According to Your Specific Requirements

Order an essay

You May Also Find These Documents Helpful

Factors that affect a person's life

There are many factors that will affect a person\'s life. One of them is whether you have a college degree or not because It is important to go to college not just to study but also to gain more social experience and to gain more knowledge. There are many reason why getting a college degree has such a strong influence on one’s life. Everyone says...

To What Factors Make Topshop so Popular...

Introduction Topshop is a fast fashion brand which likes a fashion miracle and it is a successful story of fashion industry gradually. Lots of overseas Chinese young female students choose Topshop to be their favorite fashion brand among large number of high street brands. A number of studies have focused on why Topshop get succeed and become a fashion miracle. However, it seems that insufficient...

External Factors influences and Impact on The...

The external environment is categorized into seven actors: sociological, technological, economic, environmental, political, legal and ethical. These different aspects can have a huge influence on a businesses' objective and strategies. The 'STEEPLE' analysis is a useful way to assess the impact of the external environment and the opportunities and threats that lies within it. Thus, it allows the company to align positively with the powerful...

Investigate the Effects of Environmental Factors on...

According to the results collected, the most noticeable factor we can see is that the maggots are most attracted to Dark Wet condition. The number of maggots distributed into this chamber is the highest compare to other chambers. This is evident as it has the highest average of 11. This result therefore supports my hypothesis. Although the results obtained for Dark Wet condition has the...

Investigation Of Factors That Affect Carbon Dioxide...

Research Questions: 1. What is the optimal temperature for yeast to metabolize sugars? 2. What is the sugar that is most readily metabolized by yeast? Are there any sugars that yeast cannot metabolize? 3. What is the optimal concentration of sugar (in 60 mL of water) for yeast? Results: The amount of carbon dioxide (CO2) produced by yeast in various conditions (independent variables: temperature, sugar...

Get Access To The Full Essay
Materials Daily
100,000+ Subjects
2000+ Topics
Free Plagiarism
All Materials
are Cataloged Well

Sorry, but copying text is forbidden on this website. If you need this or any other sample, we can send it to you via email.

By clicking "SEND", you agree to our terms of service and privacy policy. We'll occasionally send you account related and promo emails.
Sorry, but only registered users have full access

How about getting this access

Become a member

Your Answer Is Very Helpful For Us
Thank You A Lot!


Emma Taylor


Hi there!
Would you like to get such a paper?
How about getting a customized one?

Couldn't Find What You Looking For?

Get access to our huge knowledge base which is continuously updated

Next Update Will Be About:
14 : 59 : 59
Become a Member