Role of Graphic Designers Essay Sample

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Key duties and responsibilities are interpreted as being descriptive and not restrictive in nature as follows: 1. Design different types of layouts & illustrations, web design layout & typography according to brand guidelines. 2. Create & modify fonts according to brand guidelines. 3. Work on multitasks at the same time using a wide range of medias, including photography and computer aided design. 4. Awareness of printing techniques, types of paper or canvas (size, weight) and display options (light box, interactive display), cutting and finalizing prints for display. 5. Knowledge of graphic animation, video editing, needs to now to create media presentations using different software. 6. Knowledge of photography and photography editing, producing accurate and high quality work. 7. Produce visual solutions to the communication needs using a mix of creative skills and commercial awareness.

8. Awareness of current fashions in the visual arts, working knowledge of the latest computer packages and an understanding of material costs and time limits, all of which can impact on the design. 9. Creates professional designs and layouts for promotional materials including direct mailings, handouts, advertisements, posters, signs, logos, and other visual layouts. 10. Prepare new and unique illustrations, innovative layout prints and rough sketches of presentation and organization brochures and designs graphics for website in line with branding guidelines. 11. Determines style, technique, and medium best suited to organisation promotion strategies. 12. Assists in copywriting as necessary and performs typesetting for forms and publications. 13. Keeps abreast of current trends in same field by conducting the necessary researches.

14. Coordinates production activities with printers, service agencies, advertisers, and vendors and review quality of final product before release. Requirements: 1. Able to work on Mac osx, Windows and different software: adobe photoshop, adobe illustrator, adobe premier or sony vegas, final cut pro, flash and html editing, adobe acrobat professional. 2. Minimum experience of 3 years in similar job. 3. Degree in Graphic Design, Marketing, Art, or a related field, or equivalent field experience. 4. Fluent in Arabic & English (Desirable). 5. Detail oriented, flexible, self-motivated and meeting deadlines.

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