We use cookies to give you the best experience possible. By continuing we’ll assume you’re on board with our cookie policy

Sociological research in the media Essay Sample

essay
The whole doc is available only for registered users OPEN DOC

Get Full Essay

Get access to this section to get all help you need with your essay and educational issues.

Get Access

Sociological research in the media Essay Sample

In resent years in education, family life and in the work place, society has become much less sexist. Are these changes in society shown in today’s media? Sociological research in the media has shown that gender stereotypes and sexist images still continue to be shown regularly in today’s media.

In films and television programs research has shown that women are shown in a more narrow range of carers and roles in their lives. Where as men are shown in a variety of carers, women are more likely to be shown as the ‘house wife’ Another stereotypical role for women involves ‘romance’ and ‘sex’. (Tuchman, 1978). When women are seen in an important carer they still are not as well paid or well looked after as a man in the exact same carer.

Ferguson’s content analysis of women’s magazines (1970s, 1980s) showed that a ‘cult of femininity’ existed, with women’s lives being successful in marriage and looking good. The focuses of makeup, fashion, relationships and appearance is still high even though there has been change from this research from teenage girl magazine such as Cosmo Girl and women’s magazines such as Take a break.

Women also has to take care of their physical appearance to get a good carer like TV presenting or a main role in a film etc.

In films, TV, magazines and adverts young women usually appear due to their looks and beauty, providing ‘erotic pleasure’ for the male audience (Mulvey, 1975). This isn’t true of men who are still seen as ‘physically attractive’ much later in life and therefore continue to be seen on TV as presenters and stars in films.

In the media the ‘perfect’ female body is often shown, putting pressure on women to improve their looks through constant diets or cosmetic surgery and slimming to achieve the often impossible shape. This is a cause of a lot of teenage girls to gain eating disorders and even anorexia, who are desperate to achieve a similar shape to those seen in so many types of different media.

Although women are regularly in the media for their sex appeal and glamour, they can be ‘invisible’ in some areas of social life. For example a sport on TV and in national newspapers usually ignores females, giving out very little information on their achievements. This is an example of the sexism often found in the media, showing that only males have sporting talent.

We can write a custom essay

According to Your Specific Requirements

Order an essay

You May Also Find These Documents Helpful

Peculiarities of various assignment types

The educational process is diverse and full of interesting writing tasks which help students develop their academic abilities. Different assignments types are created by professionals in order to enhance students’ level of analytical, critical and writing skills and to vary the learning process. As a student, you will encounter numerous tasks of diverse complexities throughout your student life. Sometimes, maybe, too complicated! They have different peculiarities, structural...

Making decisions in health and social care

Critically analyses the concepts, features, and importance of costs and accounting in making decisions in health and social care Cost accounting is a method used in accounting to capture a company’s or organisation’s production costs. It assesses the input costs of every step in production, fixed costs like depreciation of capital equipment. Cost accounting measures and records costs individually then compare the input results via...

Сhildren development

Physical development 7-12 years By the age of 7 a child enjoys things such as bike riding and rollerblading they are now able to tie and untie shoelaces without adult help, they are now starting to understand what rules are and are able to follow simple rules. At 8-12 years a child improves the physical skills that they have already developed and start to see...

Forex international trading market

Introduction Forex exchange is on the rise in Namibia; resulting in more people wanting to learn how to trade to try to increase their income so that they can enhance their standard of living. Forex Foreign exchange identifies the process of converting domestic currency into international banknotes at particular exchange rates (Bofah, 2017, para.1). As the number of foreigners in Namibia is increasing, more Namibians...

Aristotelian idea of God

This image produced in 1544 shows emerging's of the Judeo-Christians and Aristotelian's traditions. Aristotle was very interested in the idea of motion and said “The world is in a constant state of motion and change”. An example of how the world is changing is the growth of trees and plants. Aristotle believed in a prime mover, which is the being which creates change in the...

Get Access To The Full Essay
icon
300+
Materials Daily
icon
100,000+ Subjects
2000+ Topics
icon
Free Plagiarism
Checker
icon
All Materials
are Cataloged Well

Sorry, but copying text is forbidden on this website. If you need this or any other sample, we can send it to you via email.

By clicking "SEND", you agree to our terms of service and privacy policy. We'll occasionally send you account related and promo emails.
Sorry, but only registered users have full access

How about getting this access
immediately?

Become a member

Your Answer Is Very Helpful For Us
Thank You A Lot!

logo

Emma Taylor

online

Hi there!
Would you like to get such a paper?
How about getting a customized one?

Couldn't Find What You Looking For?

Get access to our huge knowledge base which is continuously updated

Next Update Will Be About:
14 : 59 : 59
Become a Member