We use cookies to give you the best experience possible. By continuing we’ll assume you’re on board with our cookie policy

The premium value of products to the market Essay Sample

The whole doc is available only for registered users OPEN DOC

Get Full Essay

Get access to this section to get all help you need with your essay and educational issues.

Get Access

The premium value of products to the market Essay Sample

This is the pursuant of providing the premium value of products to the market. A product which lacks preservative or genetical modifications which may affect the organic characteristics. In essence, this refers to lower quantities of processed items that are naturally well-preserved. The Whole Foods Market’s emphasis is to gradually govern the local economy and thereafter, the international arena. Whole Foods Market objective is based on two aspects: That of Whole Food; to obtain premium quality with little processing while maintaining maximum flavorful and naturalness.

That of the Whole People; where the people are our company. The individuals are zealous about healthy diets and a planet that is in good health. I am in agreement that the values depicted in this case are extremely essential to Whole Foods Market. There is a focus on better quality goods with emphasis on producing significant quantities of organic food items including gourmet foodstuffs. There is great affection for quality and standards in their delivery to customers. Whole Foods enforces great attention on the product quality, particularly its organic state with no preservative.

Furthermore, wild caught and aquaculture fish are also products offered that do little to no damage to the environment. The prior is a total indication that have me believing that their motives are true towards their core values. The core values are true and enforces the strategic vision of the establishment. Such includes delivering goods of best natural quality and diverse organic products resulting in contented customers while elevating wealth with good healthy eating.

Fulfilling these values ensures the company? s accomplishments are tangible resulting in achievement of goals. In a financial view, Whole Food is a viable company depicting steady growth regardless of the final year. The company’s performance diminished in 2007 as compared to 2006. Through the liquidity of Whole Foods from 1224 to 0. 85 depicts the company’s capability to handle short term responsibilities likewise for return on sales, a 5. 6 percent to a 4. 5 percent, the same applies to their assets.

Furthermore, Whole Foods is now capable of turning over inventory between 20 to 26 days. I am in agreement that the values displayed in the case are essential to Whole Foods. Their focus in on delivering premium items including gourmet and organic foods that are free of preservatives and environmentally friendly. With the information gathered, I can conclude that Whole Foods are sincere to their core values which results in the business profitability. In accordance to the strategic perspectives, Whole Foods is excelling in the industry.

Their motto and core values are achieved with every action, decision and customer that they serve. The company is constructive on utilizing the correct strategy and implementing the most effective policy. Strategies were implemented for key sections of the establishment such as a strategy for growth and expansion and such strategies are flexible enough that it can be manipulated when necessary as seen in 2002. Additional strategies were developed for the various locations, stores, product quality, customer service, marketing and even the store design.

The company operates a reward and imbursement to employees with management operating as a team. An additional strategy includes that for ease of buying and distributing goods. Such strategies are in keeping with the company’s policy in being competitive, sustainable and to achieve all goals and mission. In keeping with a trend that is expanding each year, Whole Foods remains profitable in the food industry. With a reasonable advantage over Trader Joe’s who shared the same region but Whole Foods had diverse strategies.

Furthermore, Trader Joe’s operates as a private entity while Whole Foods operates as that of a public entity. Whole Foods is significantly viable as compared to Fresh Market which failed to be successful in the United States due to poor strategies. Likewise, Whole Foods out performs Wild Oats which eventually merged with Whole Foods in an effort to survive and expand. After much evaluation, I can conclude that the company needs to emphasize its values while also maintaining the customers’ values which constitutes the company’s foundation.

To elevate financial feasibility, Whole Foods can assist customers with budgetary proposals. In light of this, it is a known fact that organic products are essential for healthy leaving but the prices are not always conducive to purchasing by customers. Although Whole Foods comprise of premium organic products, it is essential that the selling price and profit margins don’t exceed the spectrum at which customers can pay. Furthermore, centralizing the strategies would greater assist in realizing cultivating their aim of ten billion dollars yearly.

We can write a custom essay

According to Your Specific Requirements

Order an essay

You May Also Find These Documents Helpful

So you want to set up a...

In modern society small grocers are not very common, big shops and brands like Walmart or Tesco are taking over the world. The essay Once Upon a Shop is written by Jeanette Winterson, who is a British writer. The essay was first published the 13. June 2010. The essay is about Jeanette Winterson and her little vegetable shop, which is located in Spitalfields in the...

Red bull market

Red bull entered the US market in 1997 because it was a politically stable developed country. The company used a “cell” approach to divide the key markets into geographic segments rather than attempting a nationwide launch. The company’s first test market was Santa Cruz, a beachside town that was known for its active lifestyle through skateboarding and surfing and the University of California Santa Cruz....

Two types of markets

Prices in today’s market often fluctuate based upon two main reasons that we know of; supply and demand. But have you ever stopped to take a more in depth look into other reasonings behind price increases or decreases of firms. Firms do not just randomly decide to decrease or increase their prices of their products or services regularly. Barriers to entry are a big contributor to...

PepsiCo market position

PepsiCo is celebrated for the broad chomp and the refreshment age that the association focuses onto. The corporate procedure that the PepsiCo uses had engaged the widening of the things into the chomp and the pop pops business. Additionally, to age of the refreshments, the PepsiCo in like manner makes arranged to drink tea and coffee. PepsiCo had used improvement and merger securing system in...

Extra subsidizing and plans of repurchase

PepsiCo is famous for the expansive bite and the refreshment generation that the organization centers onto. The corporate methodology that the PepsiCo utilizes had empowered the broadening of the items into the bite and the soda pops business. What's more, to generation of the refreshments, the PepsiCo likewise creates prepared to drink tea and espresso. PepsiCo had utilized enhancement and merger securing strategy in the...

Get Access To The Full Essay
Materials Daily
100,000+ Subjects
2000+ Topics
Free Plagiarism
All Materials
are Cataloged Well

Sorry, but copying text is forbidden on this website. If you need this or any other sample, we can send it to you via email.

By clicking "SEND", you agree to our terms of service and privacy policy. We'll occasionally send you account related and promo emails.
Sorry, but only registered users have full access

How about getting this access

Become a member

Your Answer Is Very Helpful For Us
Thank You A Lot!


Emma Taylor


Hi there!
Would you like to get such a paper?
How about getting a customized one?

Couldn't Find What You Looking For?

Get access to our huge knowledge base which is continuously updated

Next Update Will Be About:
14 : 59 : 59
Become a Member